11 Local SEO Strategy Trends You Should Know in 2025

Creating a buzz around a piece of content helps to get it in front of more people, which often leads to more links, as others reference your content from their content. So we recommend taking advantage of social media as much as you can. Content marketing is a great way to attract people to your website and boost your SEO rankings. On the other hand, black hat SEO uses questionable techniques to trick search engines into quickly raising a site’s ranking. These techniques may include keyword stuffing, cloaking, and link farming. While black hat SEO may work in the short term, it is not sustainable and can actually damage your website over time.

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There are multiple ways to meet this criteria with AI-generated content. Perhaps you use AI to create an outline, then write the draft yourself, weaving in your (or another expert’s) experience to show credibility. Reference recent studies and fact-check the AI suggestions to ensure accuracy.

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As mentioned above, there are a variety of different things you can do for your business to enact your SEO strategy. Below, I go over some examples of what this looks like in practice that you can use as inspiration for your own processes. Also, tracking indexed pages, conversions, ROI, and your rankings on SERPs can help you recognize your success as well as identify areas of opportunity. It’s worth considering the use of a compression tool to reduce file sizes before uploading images, videos, and gifs. Sites like TinyPNG compress images in bulk, while Google’s Squoosh can shrink image files to microscopic sizes.

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Find relevant topics with keyword research

Remember, online success comes from partnering with an experienced digital marketing company and choosing a mix of digital platforms that best suit your marketing goals. On-Page SEO refers to optimizations that a website has control over. This includes things like optimizing title tags, meta descriptions, header tags, and internal linking. According to Google, AI-generated content is not against its Search Guidelines, as long as it’s not being created with the primary purpose of manipulating ranking in search results. So, SEO Anomaly if you want to try it, consider having a dedicated editor to review the machine-made content. We used the same hosting service for our site that we offer to our customers.

Frequently asked questions about SEO

You can simply type it in by selecting an image in your Media Library  or clicking on an image within the WordPress editor. With a few correct best SEO practices, you can see a nice boost both on SERPs and in Google Image Search. The first thing to highlight is that several studies found in most cases, pages must first rank on page one of Google’s search results to be eligible for a featured snippet. Featured snippets take up more space than the traditional blue link and description.

  • Implementing basic technical SEO best practices creates a strong foundation for your website’s future success in search.
  • They will be able to tell after a few seconds of reading your content whether it’s worth it or not.
  • With a monthly SEO plan like the one above, plus a tracking document like a search insights report, you can build out and execute an efficient SEO strategy.
  • Then, scroll down to the “Queries” table to see up to 1,000 keywords your site is ranking for.
  • On-Page SEO refers to optimizations that a website has control over.

Never miss an issue impacting traffic on your site

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You can see the total number of backlinks to your site, the number of referring domains, organic ranking keywords, and more. In the past, SEO experts recommended even placing your keyword at the beginning of the title whenever possible, as this would carry more weight in search engines. As a result, they either don’t reach the right audience or start attracting leads with no intention of buying your products or services. This will increase the number of people seeing your content, which also increases your traffic.